About Kismet

Kismet creates premium, complete-and-balanced food, toppers, and treats that help dogs feel as good as they look. Co-founded by Chrissy Teigen and John Legend, the brand is guided by our Chief Veterinary Officer, Dr. Kwane Stewart—2023 CNN Hero of the Year—and our recipes are crafted by board-certified veterinary nutritionists to deliver exceptional quality and proven results. Every product begins with real animal protein and contains zero fillers, using purposeful ingredients clinically proven to support better digestion and reduce inflammation. Our first-ever functional topper and signature freeze-dried nuggets elevate every bowl—and consistently drive loyal repeat customers. All products are crafted with care in the USA. Kismet is designed for strong retail performance, with clean labels, premium packaging, and formulations shoppers quickly trust. Retailers value the dependable sell-through, and customers love discovering a modern nutrition brand that delivers visible, meaningful benefits. We’re mission-driven as well. Each order helps support Project Street Vet, PAWS Chicago, and Muddy Paws, expanding access to nourishment and care for dogs who need it most. Kismet offers retailers a science-led, purpose-filled brand that stands out on shelves and keeps customers coming back.Read their story