About Ella Mae James

Founded in Franklin, Tennessee, Ella Mae James Co. creates boutique apparel and accessories with thoughtful details, flattering fits, and a touch of sass. Our collections are designed to help women show up confident, stylish, and completely themselves. Within Ella Mae James Co., you’ll find Fangirl Flair — our spirited game day line. Fangirl Flair celebrates football season with elevated graphics, clean embroidery, and travel-ready accessories — made for tailgates, touchdowns, and everything in between. By stocking Ella Mae James Co., retailers gain access to both our polished boutique staples and our bold Fangirl Flair collection — pieces that feel fresh, photogenic, and ready to wear on repeat.Read their story