About BOCO

Christian and Ludwig have been producing bottled cocktails in Munich since 2017 with their ultra-luxury brand Cocktale (cocktale.de) for luxury hotels across Europe. The outbreak of the pandemic caused this business to collapse due to the accompanying hotel closures. They saw the need for a second, more affordable brand that would appeal to a broader audience. Thus, we created our second lifestyle brand BOCO Bottled Cocktails (bottledcocktails.de). We successfully sell these in boutique and design hotels, in the on-board and lounge programs of airlines, catering companies, and in retail. We applied the same concept as with our luxury brand COCKTALE - the label design consciously reflects the essence of the bar in combination with its social environment: Personalized "Tales" on the back of each BOCO imitate an engaging bar conversation and, more importantly, to create a bar atmosphere anytime and anywhere, each BOCO is equipped with a QR code. Through this, you can play Spotify, Amazon Prime, and Apple Music playlists that reflect the characters of the cocktails. We have the following BOCOs in our portfolio: Negroni Old Fashioned Espresso Martini Manhattan Whiskey Sour Daiquiri Margarita Açaí-Tini Gin Basil SmashRead their story