About Drive Me Nuts

Drive me Nuts was born from a partnership between two friends, Louis and Julien, both challengers seeking changes in their lives. As an athlete, Louis started making his own peanut butter in his kitchen when he became a vegetarian in his quest to replace animal proteins in his diet. He discovered that peanut butter was the ideal fuel for his body, helping him recover between exhausting training sessions. While shopping in traditional supermarkets, he quickly encountered a problem. He couldn't find a peanut butter that met his needs. All the spreads offered in supermarkets were filled with added refined sugar and incomprehensible ingredients that he couldn't even pronounce. The only natural options were rather bland and lacked a strong identity and message. To solve this problem, Louis decided to make his own peanut butter and take on his challenges by replacing animal proteins in his diet, all while having fun. Having a bit of fun is why Julien joined the team. A gourmet and challenger aiming to become an Iron Man, he joined the team to add a bit of exotic flavor to our magical recipes. We wanted to create a spread that was obviously healthy and delicious, but also fun.Read their story