Celestino is a Greek company operating in the fashion industry since 1974. Offering top quality clothes and accessories at the best prices on the market and by having its own production facilities, Celestino has managed to gain customers’ support from its very beginning. Early in the ‘70s, the company started out as a luxury brand addressing the most affluent and demanding women looking for expensive and unique designs. Thus, the first Celestino physical stores were boutiques on the country’s most expensive shopping streets. Moving towards 2000 and due to the fashion industry’s changes and the market’s new demands, the company altered its approach to attract the younger generations and satisfy the needs of a larger group of women. It was from that point onwards that Celestino broadened both its stores’ variety but also its target audience. With the whole shift towards the web, in 2013 the company’s successful physical store presence moved to the web. That was one of the company’s most important milestones as its whole approach changed from luxury to high street fashion, without however any compromise in quality. By running its own website under the www.celestino.gr, the company had a very successful launch into the online fashion market managing to attract younger generations. From 2013 to this day, Celestino’s online presence has proven to be one of the most important steps as the brand expanded its reach by serving customers all over Greece, as well as in other countries
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Celestino is a Greek company operating in the fashion industry since 1974. Offering top quality clothes and accessories at the best prices on the market and by having its own production facilities, Celestino has managed to gain customers’ support from its very beginning. Early in the ‘70s, the company started out as a luxury brand addressing the most affluent and demanding women looking for expensive and unique designs. Thus, the first Celestino physical stores were boutiques on the country’s most expensive shopping streets. Moving towards 2000 and due to the fashion industry’s changes and the market’s new demands, the company altered its approach to attract the younger generations and satisfy the needs of a larger group of women. It was from that point onwards that Celestino broadened both its stores’ variety but also its target audience. With the whole shift towards the web, in 2013 the company’s successful physical store presence moved to the web. That was one of the company’s most important milestones as its whole approach changed from luxury to high street fashion, without however any compromise in quality. By running its own website under the www.celestino.gr, the company had a very successful launch into the online fashion market managing to attract younger generations. From 2013 to this day, Celestino’s online presence has proven to be one of the most important steps as the brand expanded its reach by serving customers all over Greece, as well as in other countries
