About Boyar Gifts

BOYAR Gifts is a design-driven New York brand born in the West Village and built on the belief that gifting should be joyful, witty, and beautifully made. Founded by creator and designer Tali Alexander, BOYAR blends luxury aesthetics with playful NYC attitude to create instantly recognizable, highly giftable pieces—most famously the cult-favorite Caviar Dreams No Budget collection. What started as a neighborhood gem has grown into a nationally loved brand with standout collaborations, including Two’s Company, Furbish, Tiana Designs, and other industry innovators who share BOYAR’s love of bold color, clever storytelling, and artful craftsmanship. From whimsical novelty objects to collectible home décor, every BOYAR piece is created to spark delight and elevate the everyday. Read their story