About SWOOP.

SWOOP: Women's Lifestyle Clothing That Works as Hard as You Do SWOOP began with a simple frustration: as a nurse with over 15 years of experience, I couldn’t find a bra that supported the demands of my 12-hour shifts. Slipping straps, constant adjustments, and discomfort were daily struggles. So, I took matters into my own hands—not as a designer, but as a woman creating what she needed. Today, SWOOP is a women’s lifestyle clothing brand celebrating vibrant women living boldly. From supportive bras to versatile tunics and winter wear, SWOOP is about making every day easier, more comfortable, and more stylish. Why Women Choose SWOOP? -- Designed for Real Women: Created for women redefining their journey, SWOOP offers timeless styles that fit and flatter every shape. -- Inclusive Sizing: From XS to XXXL, our products ensure every woman finds the perfect fit. -- Comfort Meets Style: Soft, eco-friendly fabrics meet bold, fun patterns inspired by Alaska’s rugged beauty. -- Affordable Quality: Great clothing shouldn’t break the bank. SWOOP combines exceptional quality with accessible prices. -- Inspired by Alaska, Featuring Local Artists: Every piece tells a story, with patterns crafted by local artists to celebrate adventure and resilience. Read their story