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Rooted in thoughtful design, Safran Everyday offers durable, modern home goods made for daily life. Founded by designer Maia Safran, the collection brings together her background in contemporary jewelry and industrial materials to create pieces that are as enduring as they are refined. Our bestsellers—minimalist steel propagation holders—embody the balance of form and function. Made in small batches in Western Pennsylvania, they offer a clean, elevated way to showcase plant cuttings, whether at home, in a shop window, or on a café counter. If you’re someone who values design that quietly does its job—and looks good doing it—you’ll feel right at home here.
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Unlock wholesale pricing
Rooted in thoughtful design, Safran Everyday offers durable, modern home goods made for daily life. Founded by designer Maia Safran, the collection brings together her background in contemporary jewelry and industrial materials to create pieces that are as enduring as they are refined. Our bestsellers—minimalist steel propagation holders—embody the balance of form and function. Made in small batches in Western Pennsylvania, they offer a clean, elevated way to showcase plant cuttings, whether at home, in a shop window, or on a café counter. If you’re someone who values design that quietly does its job—and looks good doing it—you’ll feel right at home here.