About Lennyco

Welcome! We are parents from Melbourne who have created and designed Lennyco. Originally we based the brand mainly around neutral, unisex pieces however we are now adding a little bit more fun. Brighter colours and exciting and fun prints, still with a relaxed feel to last those extended wear times. I'm not sure about you but I am that mum who likes to buy things a little bit bigger to ensure we get those extra months in. Plus, how bloody cute is a baby in an oversized jumper!! - Hence why I have designed everything to be relaxed and oversized. We launched in August 2022, driven by our daughter Lily who entered the world of August 2021. During this time I certainly found a gap in the market for high quality fabrics at a medium price point. You could definitely say we have specifically curated all items for your bubs comfort and style! And of course we've thrown in matching pieces for the entire family, because who doesn't love a matching moment!? I bet you're wondering where the name Lenny comes from!? That would be our one and only fur baby Lenny. Our first born, the first baby on the scene, he truely is the star of the show and Lily's best friend, of course! We do believe you will love our brand as much as we do, we are aspiring to work toward more than just a clothing brand, a community, somewhere you know you will always have beautiful quality to last the test of time in hand-me-downs. We cannot wait to see all your beautiful babies, and yourselves, in Lennyco.Read their story