About ZITTO S.R.L

In an all too black and white world, Zitto wants to rekindle colors, vitality and a touch of healthy madness: a journey to rediscover its identity and emotions. Shut up is for all those who want to express themselves differently. Vitality, simplicity, respect for the environment and awareness of one's color are the values of our DIFFERENT LIFE philosophy. The Story of Shut Up is a family story that has reached its third generation. The Brand belongs to the Vai family that over the years has distinguished itself for its unconventional and innovative design.Read their story