About Niré Beauty

Having moved to the UK from the American West Coast to study International Economics at University, and as a beauty product and travel lover, Erin dreamed of creating a product line that could help others, like herself, take their lifestyle on the go. So in 2015 Niré Beauty was founded with a desire to create travel-ready and giftable beauty accessories that are clever, beautiful, and thoughtfully priced. Erin had an interest in cruelty-free makeup brushes that were suitable for sensitive skin and from there, after consultation with makeup artists and aestheticians, went on to develop Niré Beauty's first product 'The Artistry Set.' This first set was designed to show that pro-level brushes can be soft enough for sensitive skin, without the use of animal hair. Since then Niré Beauty have sold more then 4 million brushes and tools across the UK, Europe, and USA. Our brushes are made with the environment in mind - we use FSC certified wood for our handles, recycled aluminium for our ferrules and food grade silicone for our tools. All of our packaging is recyclable or reusable. Our team is based in Newcastle upon Tyne, with additional members around the globe, and we are as diverse as they come! We work in partnership with Paperworks, a charity supporting adults with additional needs gain work and life skills, who pack all of our orders for us.Read their story