About Floura & Co

Floura makes fiber fun, with bold flavors designed by Jeni, the same creative force behind Jeni’s Splendid Ice Cream. Each Floura bar delivers 13 grams of fruit-powered fiber. We use parts of fruit that usually get overlooked, such as watermelon rinds and apple cores, because they’re naturally packed with fiber. By upcycling these fiber-rich pieces, we’ve created a bar that’s both good for your gut and good for the planet. And yes, it tastes amazing. Read their story