About Dirt Squirrel Apparel

Dirt Squirrel is a men's and women's athleisure apparel brand and online retailer based in Vancouver, British Columbia, Canada. We focus on great fits, premium fabrics, and super fun products. We design all fits and patterns ourselves, select only the softest and highest quality materials all from our offices in Vancouver. We are also able to customize our products to suit your needs! The company was founded in 2013 by Wade Hopwo & Daniel Lypchuk during university. What started as a final project transformed into a legitimate company with a growing product line and global audience. The growth came from first producing comfortable and functional underwear, an ever-expanding social presence, festival tours and TV appearances. Above all, a commitment to the Dirt Squirrel vision: "Sometimes you need to get dirty to know how good you really are". We exist to help encourage people embrace getting dirty in three major forms: Working Hard: getting your hands dirty to make your fantasies a reality. Playing Hard: participating in activities you love that serve the body and mind. Playing Harder: to put it simply: fun. We believe that these three pillars of “getting dirty” are a part of everyone’s lives, imperative for personal development, self-discovery and living a fulfilled life that can be looked back on proudly. The most memorable moments are the dirtiest ones and we want to be a part of that journey, and all the stories that come with it. When in doubt, dirty it out.Read their story