About Heroes Concpets

High-Shine Heritage: Handcrafted Brass Jewelry with a Mission The Story: Heroes Concepts was born from a commitment to strength, quality, and service. Founded by Sean, a 100% combat-disabled veteran wounded in Afghanistan, our brand creates artisanal, mirror-finish brass jewelry specifically designed for powerful breeds like Dobermans, Pitbulls, and Mastiffs. We noticed a gap in the market for pet accessories that matched the stature and elegance of these "bold breeds." Our jewelry is handcrafted in the USA using 100% inert, high-polish brass. Beyond the "bling" aesthetic, our pieces are engineered for the modern lifestyle—they are completely TSA-compliant and feature a unique modular design. Using our signature brass keychains, owners can easily resize, customize, or divide their collars, providing a level of versatility rarely seen in luxury pet gear. Every Heroes Concepts piece tells a story of resilience. We are proud to honor our fellow heroes by donating a portion of every sale to Patriot Paws, a non-profit dedicated to providing service dogs to disabled American veterans. When you stock Heroes Concepts in your shop, you are offering your customers more than just a statement piece; you are offering them a handcrafted symbol of heritage, strength, and support for those who have served.Read their story