About Prime Roots

Prime Roots creates plant-based deli meats sliced fresh for best taste, made for delis, charcuterie, sandwich shops and restaurants. Our flavors of ham, turkey, salami, pepperoni, bacon and more are so convincing that meat eaters, flexitarians (1/3 of the population), and vegans all love them. Featured on Netflix and driving real traffic to stores, we're the clean-ingredient revolution that's capturing massive untapped revenue. No nitrates, no junk, just incredible taste that proves better food doesn't mean compromiseRead their story