About Judy's Breadsticks / Lovesticks

Bred from the Heart - The History of Judy’s Breadsticks They call it “serendipity”! It was a mystical moment in time when a savvy woman with classic California beauty and God-given brains to boot, left her home in San Francisco for a weekend in bucolic Mendocino back in September of 1993. Intending to return home after her weekend with a newly charged battery, Lynda Najarian instead discovered her exciting and prosperous future on the rise in the form of a totally unique, whole-wheat baguette that sent her taste buds reeling and her entrepreneurial instincts into overdrive. Immediately, she knew that she had to search out and find the source of the mystical breadstick. She was inspired. Much like King Arthur and his Holy Grail, Lynda’s quest led her to the steps of a baker named Judy, who was tenderly hand-making each foot-long stick of bread. Lynda seized this moment, and in a surge of brilliant clarity, named the yummy item ‘Judy’s Breadsticks of Mendocino’ and began looking for a bakery in Marin County to service the Bay Area. Never one to loaf, Lynda then went from store to store, starting in San Francisco and Marin, entrancing the owner or manager with her Excalibur of Dough. They tried it, they liked it, and word of Judy’s Breadsticks spread like wildfire throughout the kingdom. Using the catchy slogan, “This isn’t bread, it’s therapy” (coined by a zealous New York psychotherapist quoted in Focus Magazine), Lovesticks are sold in hundreds of gourmet markets.Read their story