About Shedo Lane

Shēdo Lane was born when Betsy Johnson went looking and couldn't find ultra soft bamboo apparel for her kids. Her first son had a lot of tactile issues with fabrics, tags, and how things felt on his skin. She spent most of her days cutting out tags, tapping tags down so they wouldn't rub his skin, and putting bandaids over areas that had scratched raw. So, after a long bedtime fighting the sheets and clothes Betsy's son was wearing she decided to start looking for fabric that was a lot softer for her son. She couldn't find it, so she dove in and started figuring out how to make it her self. Today, Shēdo Lane has become a beloved brand offering high-end ultra soft clothing for babies, children, families, and friends. Each piece of Shēdo Lane is designed with our customer in mind. Prioritizing the design on Fashion, Function and Comfort, Shēdo Lane styles can be worn to sleep, to coffee, to the park, to school, and on date nights. Our fondest memories and most special moments are often when all the pieces seem to magically align and create something wonderful … Shēdo Lane apparel brings together the function and fashion - so you can indulge in living your dreams!Read their story