About Old Habits Die Hard

Old Habits Die Hard is an Amsterdam-based fashion label that produces a wide range of hats, flat caps and bandanas in different designs and shades. Innovative and wearable, every fashion forward piece is designed to be worked into your everyday wardrobe. We believe hats should be worn all day, every day. Whether it's a dinner, a wedding or a day at the office: no matter your style or the occasion, there isn't a reason for you to not wear your hat! The brand is named after the famous saying, with the intention to inspire you to break away from the normal way of doing things. Instead, Old Habits Die Hard dares you to be different. Break the rules and wear your hat at all occasions! With Old Habits Die Hard Talisa Cheung, creative founder of the brand, wants to ignite our customer's love for hats. We want your hat to become part of you. Part of your identity. We would love for you to see your hat as the starting point of any of the outfits you wear.Read their story