About Clear Conscience Pet

Clear Conscience Pet® was founded in 2010 to create holistically formulated, cleanly sourced, and artisan prepared nutritional products for dogs and cats. The company is family-owned and was started by two pioneers of the natural pet food movement with over twenty years of experience in the field. Their dream and vision was to follow a philosophy of uncompromising quality, ethics, and dedication to animals to go far beyond the products of the past and reinvent in all categories to set a new standard for the future. Clear Conscience Pet isn’t just a “feel good, catchy name.” We founded our company to be a platform for education, transparency, and honesty in the pet nutrition business. Instead of assessing “market trends” and fitting products into a cookie cutter mold, Clear Conscience is an inventor and incubator of new ideas based on firm beliefs about pet nutrition. Those ideas and beliefs are then expressed in our products. EVERYTHING WE MAKE FOR PETS MUST CONTRIBUTE TO THEIR HEALTH AND HAPPINESS WITHOUT COMPROMISE. This is not just our business mission, it’s our personal passion, and we’ll settle for nothing less. The biggest privilege and honor that we can achieve is the TRUST of our customer family. We promise NEVER to betray that trust, and ALWAYS to say what we mean, and mean what we say. With warmest regards to our customers and their animal companions, Anthony and Amanda Bennie Founders, Clear Conscience PetRead their story