About MISHA VAIDYA

MISHA VAIDYA is a ready-to-wear womenswear brand dedicated to creating timeless pieces for the modern woman: she who has the courage to be vulnerable and successful, traditional and rebellious, all while expressing her individuality with an unfiltered authenticity. Established in London by mother-daughter team Hina and Misha Vaidya, the brand embodies a professional-girl-meets-party-girl sensibility, and reflects a refined feminine aesthetic with collections of elevated basics, separates, dresses, jackets, tees and accessories. Their contemporary collections echo ideals rooted in purposeful, ethical and intentional design. Inspired by the details and intricacies of culture, people and the earth’s natural beauty, MISHA VAIDYA strives to create garments as beautiful as they are sustainable. Clothes aren’t going to change the world. The women who wear them will.Read their story