About SidelineLUX

SidelineLUX is a women-owned brand founded by three friends who saw a gap in the gameday apparel market—stylish, comfortable options designed specifically for women. What began as a passion project quickly grew into a lifestyle brand, offering luxe loungewear and pajama sets that allow women to celebrate their team spirit without compromising on comfort or style. Our signature gameday pajama line blends elevated design with ultra-soft fabrics, making it a standout choice for boutiques, gift shops, and collegiate retailers looking for unique, fashion-forward inventory. With a focus on quality, comfort, and team pride, SidelineLUX is redefining what it means to show up for gameday.Read their story