About Holly With a Why?

Holly With A “Why?” is small-batch jewelry made for people who love a good story — and a good reason. The “Why?” is my personal trademark: I’m the person who always asks why are we doing it this way… and why not do it better? That curiosity shapes everything I make, from design choices to sourcing to packaging. My work is rooted in sustainability and local treasure-hunting. I create bracelets, anklets, brooches, and necklaces using upcycled, found materials — vintage patterns, glass, and unexpected gems discovered close to home. Most of my materials are sourced the old-fashioned way: thrift stores, charity shops, yard sales, and local finds. I intentionally try to avoid having supplies shipped to me whenever possible, which means my collections are often influenced by what I can responsibly source in town. Because each piece begins with real, previously-lived materials, styles are often limited-run and naturally unique — perfect for shops that want inventory that feels curated, special, and not mass-produced. I also work to minimize plastics in packaging, keeping the unboxing experience thoughtful and low-waste. I love partnering with retailers who curate with heart: gift and lifestyle boutiques, eco-conscious shops, museum stores, bridal-friendly collections, and anywhere that values craftsmanship. Wholesale partners love that the line is both story-rich and easy to reorder: for a minimum order of five pieces, I can typically ship within about three days. Read their story