About CHUH Matcha

Founded in Maine by husband and wife duo Andrew and Chloe, CHUH brings matcha into the modern grab-and-go space with a fresh, premium twist. We use ceremonial-grade matcha, organic ingredients, and fun flavors that are easy-to-drink and loved by even the matcha skeptic. Our goal was to bring the benefits of matcha to the fast-paced world when you don't have time for the 5-minute at-home ceremony or want to spend $8 dollars at a coffee shop. Today’s shoppers want clean labels, functional benefits, and something they actually crave. CHUH delivers on all three: low-caffeine, antioxidant-rich, and deliciously unique flavors that stand out in coolers. Our vibrant branding sparks impulse buys, while our taste keeps customers coming back.Read their story