About Soak iT Up Eco-friendly Greetings + Gifts

At Soak iT Up, we’re redefining what it means to send a greeting. Our patented Clards® (Cleaning + Cards) combine the joy of a card with the usefulness of a Swedish sponge cloth. Instead of a single-use sentiment, your customer sends something that gets used, loved, and reused. One Clard can replace up to 3,000 paper towels. Wet it, use it, wash it, and when it’s finally worn out, compost it. Clards were born from a love of great design and a frustration with waste. They’re guilt-free greetings that clean up, literally and figuratively. Each one is printed in the U.S. with water-based inks on authentic Swedish sponge cloth, and comes with a kraft envelope for easy mailing and gifting. They’re dishwasher-safe and made to last through countless cleanups. We’re a woman-owned small business based in Minnesota on a mission to disrupt the greeting card aisle and replace throwaway habits with something joyful, reusable, and earth-friendly. Let your customers send a message that lasts.Read their story