About Cowells Grooming Products

Shane Cowell based in Sydney Australia in 2010 decided to create Cowells Grooming products to help create a brighter future for his son with autism. A dad now of 9 plus years, at the time Shane wanted to create a business for his son where his son can in the future use his creative skills to provide for himself and have a legacy and with this Cowells was born. A bearded man of over 20 years himself, Shane also decided to study a diploma in organic hair care and skin care, and put his first-hand knowledge and experience of taming and styling his facial hair to good use in a growing industry. After working on his beard formulas for 9 years in 2019 Cowells Grooming Products was launched. Focusing on simplicity and quality (the secret to creating the best beard care products or any product), Cowells beard products was brought to life through knowledge and passion for helping others. Cowells Grooming Products are made from the highest quality ingredients and designed to be simple and maintain, style and groom any style of beard the Cowell way. Read their story