About B. Happy Peanut Butter

Founded in 2013 in Zionsville, Indiana, B. Happy Peanut Butter began as a family adventure for the Weed family—a hands-on way to teach their children about entrepreneurship, hard work, and the rewards of building a small business from the ground up. What started around the family kitchen table quickly became a passion. The goal was simple: create a small-batch peanut butter so delicious, unique, and so additive that people would want to eat it straight from the spoon. By combining premium ingredients with imaginative flavor combinations, B. Happy created products that stood apart from traditional peanut butter and began earning a loyal following of fans looking for something truly special. As word spread, so did the brand. What began as a local family venture grew into a thriving business, gaining attention through community events, retail partnerships, media features, and television appearances. From its Indiana roots, B. Happy has expanded its reach to stores and homes across the country, sharing its signature flavors with peanut butter lovers nationwide. While B. Happy has grown, its foundation remains unchanged. The entrepreneurial spirit, family values, and commitment to quality that inspired the very first batch continue to guide the company today. Every jar reflects a passion for craftsmanship, creativity, and bringing a little extra happiness to everyday moments. Today, B. Happy is focused on building the future while honoring its origins. Read their story