About Grace Girl Beads

Southern-Inspired Jewelry, Handcrafted with Meaning- Founded in 2013 by Amy Boyle, Grace Girl Beads is a handmade jewelry brand rooted in Southern charm, timeless design, and meaningful storytelling. What began as a creative outlet during a season of grief has grown into a full-time business. A Brand with Heart and Heritage- Inspired by her Alabama roots and the style and spirit of her grandmothers, Amy creates jewelry that blends vintage influence with modern trends. Her first designs were sparked by childhood memories spent playing in her Mimi’s jewelry box—an experience that shaped her love for jewelry with character and meaning. After the unexpected passing of her Mimi, Amy turned to jewelry-making as a way to cope and create. That passion soon became Grace Girl Beads: a brand built not just on craftsmanship, but on connection. Designed to Sell—and Tell a Story- Grace Girl Beads offers thoughtfully crafted pieces made from materials like vintage spoons, repurposed belts, and natural gemstones. From classic everyday necklaces to conversation-starting statement pieces, every item is handmade in the USA and designed with the boutique customer in mind. Retailers love Grace Girl for its mix of heartfelt design and strong sell-through. Family-Run with Southern Roots Based in Huntsville, Alabama, Amy runs Grace Girl Beads with the support of her husband, their two boys, and Grace GIrl's unofficial mascot, Duncan the Shop Dog. Read their story