About The W10 Collection

W10 is a postcode in a very chic & trendy area in West London “Notting Hill” also the area our Creative Director was born in. Notting Hill was made famous by the film, staring Julia Roberts and Hugh Grant, you know the one you watch every Christmas on the TV. Every product in the collection is individually named after a street name within W10.For example the hero original Collapsible cup is called ‘Portobello’ which is actually a long street in W10, famous for it’s antique, small boutique, furniture, coffee & bookshops, as well as a famous street trading market. W10 is a range of stylish, competitively priced and re-usable drinkware - but with a twist! It is drinkware packed with innovation that you will want to own and includes both desk cups and travel cups. Our passion comes from design-led creations and innovative products, and we are forever coming up with new ideas and developments. Drinkware is fast becoming the 'must-have' accessory. See our patented collapsible cup range, our utility patented power cup and angled collection. Be unique and do not settle for run of the mill product - all whilst helping save our planet.Read their story