About Aroota

About Aroota Aroota is an Ayurvedic soap line rooted in ancestral bathing rituals and modern minimalism. Inspired by traditional Indian practices where milk, ghee, and herbs were used to nourish the skin, Aroota reimagines soap as a daily ritual of care—not just cleansing. Each bar is handcrafted in small batches using a traditional cold-process method and cured for over five weeks. This slow process preserves natural glycerin, creating a rich, creamy lather that cleanses gently without stripping the skin. Made with cow milk and ghee, Aroota soaps deeply nourish, soothe, and support a healthy skin barrier—suitable for both face and body. Aroota is proudly plastic-free. Our solid bar format eliminates plastic bottles, and our packaging is intentionally minimal to reduce waste while elevating shelf appeal. We believe effective self-care doesn’t require excess. Aroota formulas are thoughtfully composed, free from unnecessary additives, and designed for customers who value clean ingredients, sustainability, and timeless ritual. Aroota is where Ayurveda meets plastic-free, everyday luxury.Read their story