About hipSwan

Based in Brighton, England, we launched in October 2021 after two years of research and development. hipSwan socks are designed for consumers who support ethical and sustainable brands without compromising on performance. Here are a few reasons why customers choose hipSwan: 1) Sustainably made hipSwan has been built from the ground up with sustainability at our core - materials, business partners, logistics, packaging and community engagement. The core yarns in our socks are natural fibers such as organic combed cotton and merino wool. 2) Designed to perform We offer you the latest sock tech - seamless toes, compression arches, blister tabs, cushioned heels and soles, silicone grippers, and more (depending on the style). You don't have to compromise on performance when making a sustainable choice. 3) One tree planted for every order We have partnered with TreeSisters, a UK-based charity, to fund the planting of one tree for every online order. We've started the "hipSwan Company Forest" and will report regularly on its growth. Our carbon mitigation policies also extend to offsetting the emissions from our inbound and outbound shipping.Read their story