About Southern South

Welcome to SouthernSouth: Where Comfort Meets Style for Everyone Welcome to SouthernSouth! We’re excited to share our journey with you. What began as Dude-Mats, a brand made for guys, has grown into a brand for everyone. We provide stylish, durable, and easy-to-clean products that bring personality to your space. It all started when our son moved into his college dorm and noticed a lack of fun, personalized bathmats for guys. That’s when Dude-Mats was born—tough mats with personality. Now, with SouthernSouth, we’ve expanded to offer products that suit everyone. Our mats are designed to be both absorbent and durable. They quickly soak up water and are easy to rinse clean, making them perfect for busy lives. We focus on quality, comfort, and style. Every product is built to last, providing you with mats that perform day after day. At SouthernSouth, we believe your home should reflect who you are. Whether you want fun, quirky designs or minimalist looks, our mats offer something for everyone. From bathmats to other home essentials, we ensure every item is as functional as it is stylish. Join us in creating a space that’s uniquely yours. We’re here to make your home comfortable, fun, and easy to maintain. Thank you for being part of the SouthernSouth journey! Read their story