Rù means “to enter” in Chinese. For us, the entryway into our Asian heritage began at a very early age with a deep love for food and beverages. It was a way of bringing our families together and connecting to tradition. We created Rù to make the under-represented Asian flavors we grew up loving available for all to enjoy. Whether you are an immigrant like us who grew up with these flavors, or just someone who wants to try something new, we hope that our products will provide an “entryway” to great memories, different cultures, and delicious flavors. Here at Rù we’ve made a commitment to authentic, traditional flavors with better-for-you ingredients. Without compromising on taste, we’ve worked hard to make our drinks as healthy as possible by using high quality ingredients, natural sugar alternatives, and no preservatives. Additionally, we infused our drinks with vitamins to meet your daily immunity goals for a functional boost! Although it took a lot of trial and error, we wanted to create drinks that our customers would want to drink guilt-free all day every day. Rù is an AAPI immigrant founded, and female led company and all of the drinks are made in Brooklyn, NY. As a team passionate about social impact, we are also donating 2% of our profits towards local charities. As a minority owned and operated business, we are committed to taking care of our communities and our planet.
TRUSTED BY HUNDREDS OF THOUSANDS OF RETAILERS
60-day payment terms
Free returns on all opening orders
Unique products curated for your store
Rù means “to enter” in Chinese. For us, the entryway into our Asian heritage began at a very early age with a deep love for food and beverages. It was a way of bringing our families together and connecting to tradition. We created Rù to make the under-represented Asian flavors we grew up loving available for all to enjoy. Whether you are an immigrant like us who grew up with these flavors, or just someone who wants to try something new, we hope that our products will provide an “entryway” to great memories, different cultures, and delicious flavors. Here at Rù we’ve made a commitment to authentic, traditional flavors with better-for-you ingredients. Without compromising on taste, we’ve worked hard to make our drinks as healthy as possible by using high quality ingredients, natural sugar alternatives, and no preservatives. Additionally, we infused our drinks with vitamins to meet your daily immunity goals for a functional boost! Although it took a lot of trial and error, we wanted to create drinks that our customers would want to drink guilt-free all day every day. Rù is an AAPI immigrant founded, and female led company and all of the drinks are made in Brooklyn, NY. As a team passionate about social impact, we are also donating 2% of our profits towards local charities. As a minority owned and operated business, we are committed to taking care of our communities and our planet.