About WYR Wear

WYR Wear /wy-er/ was born in the pursuit of sourcing high quality fabrics and elevated design to reinvent the everyday essentials. We believe the choice between comfort and presentation shouldn’t be a compromise. Our story begins in Egypt, birthplace to our founder and home of the best quality cottons. With a cotton farming history spanning thousands of years, Egypt’s ideal blend of moderate climate and fertile soil produces long staple cotton. Because of its longer fiber, Egyptian cotton lends itself to more comfort and durability than other cottons. This cotton is the base of our signature Egyptian cotton blend that optimizes comfort, durability, and flexibility. This means less pills, frays, fading, wrinkles and worries about your wardrobe. Our team’s industry experience extends several decades, helping us source the best fabrics and provide consistent quality. We intend to put something in your wardrobe that you want to wear everyday. Simply put, it’s What You’d Rather Wear (WYR Wear).