About MINOA

MINOA, comfort with purpose Based in Canada, MINOA crafts premium, eco-conscious home textiles that blend comfort with purpose. We partner with retailers who share our commitment to thoughtful living and ethical sourcing. Empowerment through Every Thread: For every towel sold, MINOA donates one to women’s shelters across Canada and the U.S., supporting the United Nations’ Sustainable Development Goal #5: Achieve gender equality and empower all women and girls. Crafted by Heritage, Guided by Ethics: We work exclusively with third-generation European artisans, preserving traditional craftsmanship while upholding ethical production standards. As proud members of 1% for the Planet, we donate 1% of all revenue to environmental initiatives. We’re on a mission to become Canada’s first circular towel brand—designing products with organic materials and responsible methods. For Your Customers, a Window to Ethical Comfort: By carrying MINOA, you offer your clients more than just premium textiles—you give them a way to align their home choices with their values. Each product tells a story of care, quality, and impact.Read their story