About Snowy the Mouse

Snowy the Mouse™ is an oh-so-cute, cuddly best friend and the fun-loving leader of his pals at the North Pole—always ready to squeak out a plan and scurry into action! As the star of his own original cartoons, Snowy takes kids on whisker-tingling adventures filled with snow, magic, and heart, making him a fun and engaging character all year long. Families are falling in love with Snowy’s Magical Christmas Eve®, based on the original holiday cartoon, which introduces a brand-new Christmas tradition and includes a hardcover book, plush Snowy, official North Pole paper to write a letter to Santa on Christmas Eve—just like Snowy does in the story! While the gift set is already becoming a quick family favorite, the brand also features festive puzzles—each with unique themed pieces—and a line of playful t-shirts, giving little fans fun ways to connect with Snowy the Mouse all year long.Read their story