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Step into a world where style reflects a deeper purpose. At In Our Name, we're a modern and timeless lifestyle brand inspired by the diverse tapestry of Africa, with a focus on color and print that nourish the soul! Beyond fashion, we're committed to making a positive impact on the planet and supporting social initiatives in Kenya. Our aesthetic is heavily influenced by our founder Liza Njoki Colbeck’s formative years in Kenya, which gave her a profound appreciation for diverse cultures, the arts, community bonds, and the breathtaking creativity of nature. These experiences formed the basis for creating a brand that not only champions responsible design but also drives positive change with a meaningful social purpose. During her extensive work travel, she identified the absence of high-quality African-produced merchandise, particularly artisan products and locally owned clothing manufacturers with untapped scaling potential, which became the catalyst for launching In Our Name in 2021. Through mentorship and upskilling programs, Liza and In Our Name have provided sustainable incomes for a community of makers, offering them access to the global market. Under our 100% Initiative, we finance, provide tooling and training on quality, and contribute to capacity building by giving back 100% of our net profits from artisan products. In February 2023, Liza launched MWALI, a period poverty initiative, to support women and girls unable to afford menstrual hygiene products.
Sign up to unlock wholesale pricing on IN OUR NAME and thousands of brands on Faire, the marketplace for retailers.
Sign up to unlock wholesale pricing on IN OUR NAME and thousands of brands on Faire, the marketplace for retailers.
Sign up to unlock wholesale pricing on IN OUR NAME and thousands of brands on Faire, the marketplace for retailers.
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Unlock wholesale pricing
Step into a world where style reflects a deeper purpose. At In Our Name, we're a modern and timeless lifestyle brand inspired by the diverse tapestry of Africa, with a focus on color and print that nourish the soul! Beyond fashion, we're committed to making a positive impact on the planet and supporting social initiatives in Kenya. Our aesthetic is heavily influenced by our founder Liza Njoki Colbeck’s formative years in Kenya, which gave her a profound appreciation for diverse cultures, the arts, community bonds, and the breathtaking creativity of nature. These experiences formed the basis for creating a brand that not only champions responsible design but also drives positive change with a meaningful social purpose. During her extensive work travel, she identified the absence of high-quality African-produced merchandise, particularly artisan products and locally owned clothing manufacturers with untapped scaling potential, which became the catalyst for launching In Our Name in 2021. Through mentorship and upskilling programs, Liza and In Our Name have provided sustainable incomes for a community of makers, offering them access to the global market. Under our 100% Initiative, we finance, provide tooling and training on quality, and contribute to capacity building by giving back 100% of our net profits from artisan products. In February 2023, Liza launched MWALI, a period poverty initiative, to support women and girls unable to afford menstrual hygiene products.