About Smart and Joy

SmartAndJoy The result of the collaboration of a manufacturer with great experience and a French designer. Created in France in 2001 and developed in England, the company gave birth to its own lifestyle ready-to-wear brand in 2016: S&J S&J dresses contemporary women who are looking for elegant and appropriate everyday wear. Our collections offer a versatile wardrobe, suitable for different occasions and seasons. As your time is precious, we present sustainable trends in a slow fashion perspective and a search for essential pieces. Because your life must be embellished by fashion and not be subject to it.Read their story