About Krupa Couture

Established in 2010 by Jessica Krupa, Krupa Couture Swim is a luxury swimwear label that focuses on lingerie fitting techniques that can be translated into swimwear silhouettes. Her designs are influenced by European aesthetic, and feature impeccable fit that compliments the body with sophisticated and timeless designs. After discovering a gap in the market for designer swimwear that is well-tailored, cup sized, and sophisticated, Jessica has created swimwear that balances function with couture elements using sustainable materials imported from Italy and France. Jessica has myriad experience designing for multiple lingerie and swimwear firms in Europe and NYC to gain hands-on experience before launching her line. For nearly a decade she designed bras and swimwear, and created the Bra Accessories category at Victoria’s Secret, that accredited her with a design patent for her bra extender invention. Her attention to details and experience in bras, is strongly related to the fit of her swimwear. She incorporates fitting techniques into swimwear, with the belief that “swimwear is essentially wearing your lingerie on the beach- it must fit perfectly!” Jessica has been studying art and fashion since she was a child and grew up in a beach culture on America’s East Coast. She graduated cum laude with an International Bachelor’s degree in fashion design from the Fashion Institute of Technology and Polimoda, and was the recipient of a Fulbright Scholarship where she studied EnRead their story