About Chara

Chara is reimagining frozen indulgence by bringing Greek frozen yogurt back to the spotlight—only cleaner, creamier, and better-for-you. Born in Los Angeles, Chara was created by a young female founder who noticed that while Greek yogurt had taken over the fridge, the freezer aisle was still dominated by high-sugar ice creams and icy “healthy” options. Chara bridges this gap with a dessert that tastes like the nostalgic froyo we all love, but with real ingredients and modern wellness benefits. Made with Real California Milk, certified live probiotics, and rBST-free dairy, each pint is high in protein, low in calories, and naturally sweetened with organic agave and maple syrup. We spent over a year perfecting the recipe to achieve a creamy, indulgent texture without artificial additives. Our lineup—Plain Tarte, Berries & Cream, Mint Chip, & Chocolate—offers a fresh, premium take on classic flavors. And with our playful, iconic striped packaging, Chara stands out in the freezer aisle, inviting shoppers to pick it up and share the joy. Chara is more than dessert—it’s a community-driven brand built on positivity, health, and nostalgia, ready to bring a new generation of shoppers to local stores.Read their story