About Breakfast Heros Ltd

HI - WE ARE SUPERZEROS Mild-mannered mortals by day and crusading cereal creators by night. We love breakfast. Especially cereal. And we grew up feasting on all of the sugary classics. You name it. We piled it high and added sprinkles. But as we grew up we realised we weren’t doing ourselves any favours. All of the alternatives were all effort and no fun. So our adventure began to make something new. It was a huge learning curve at first as we tried to turn ideas into real products. Cereal has been trapped as a mass produced commodity for decades and that’s reflected in the base ingredients - cheap grains and buckets of sugar. It took alot of work to find the magic combination to put a smile on our faces again. We also wanted a fun way to bring it alive. We love the Superhero genre and everything we do is a tribute to a rich and optimistic genre we have huge respect for. And so the superzero brand was born... We have lots more ideas to come in the pipeline so watch this space. We certainly hope to bring as much joy to you with our cereal as they have to us in creating them. Please send us feedback, thoughts and ideas anytime at hello@super-zeros.com Read their story