About Chico Rice

We know there are many places to buy rice—so why Chico Rice? We’re a 4th-generation family farm, focused on creating not just quality products, but a legacy we’re proud of. Everything we do is rooted in a few core values: Family – As a 4th-generation farm family, we’re continuing a legacy built on hard work, care for the land, and pride in what we grow.  Quality – We strive to deliver fresh, consistent rice, even in a world where farming always brings variables.  Authenticity – Our rice is grown and milled by the same farmers. What you get comes directly from our work and care.  Integrity – Our word matters. We keep our promises, and when we make mistakes, we own them.  Stewardship – We care for the land today so it can serve future generations and bless our community. We handle every step of the process on our Northern California farm, from cultivation to husking to packaging, so all of our rice comes from a single, transparent source. We love what we do and deeply respect the land. That’s why we don’t burn our fields after harvest, preserving wildlife habitats and protecting air, soil, and water for generations to come.Read their story