About Prometeo Farro

The story of Prometheus began when organic agriculture was still in its early days and the dream of changing the future of the planet through more environmentally friendly production systems was a real utopia. Evaluating the exceptional characteristics of farro, such as rusticity, low nutritional and water requirements and excellent competitiveness with infesting weeds, Massimo Fiorani, founder of Prometheus, understood that it is the perfect cultivation for a low environmental impact and sustainable farming such as organic agriculture. It was 1991 and Prometheus began his journey to give farro, this precious and healthy wheat, the right place of honor in the modern diet. Quality, openness and reliability are the values which Prometheus is founded on. Times, scenarios and eating habits have been changing but for Prometheus the consistency and respect of its own philosophy have remained firm since its origins.Read their story