About AVE & YOU

Our story begins with our founder Franziska — or rather her problem of not finding the right skin care for her despite a seemingly endless selection of standardized skin care products. Just like our personality, our skin cannot be reduced to an adjective. And what is normal? Over time, she realized that it wasn't just her experience but that many of her friends shared it. When Franziska finally met Dominik, a scientist and technology expert, he gave her an analytical look at her practical problem: skin care based on facts rather than assumptions. And because real beauty doesn't fit into any box, they have developed a whole new generation of skin care with the help of Dominik's expertise and in collaboration with dermatologists: products that focus on our uniqueness, special needs and individual beauty goals are made possible by modern technology personalized and contain only the purest and most powerful ingredients. AVE & YOU is the brand for everyone who, like Franziska, has no desire for drawers and is not an adequate description of “normal skin from 30”. AVE & YOU offers cosmetics that understand and appreciate our uniqueness, are as diverse as their users — and smart enough to let these facets shine individually. AVE&YOU. #SMARTERBEAUTY Read their story