About Babynetic

Babynetic was founded by lifelong friends and parents who wanted better from baby gear. With backgrounds in startups and technology, we approached everyday essentials the same way we approached product design at work: identify friction, rethink the system, and build something smarter. Our first invention, the original magnetic silicone bib, reimagined mealtime by replacing snaps and buttons with a patented magnetic closure that’s intuitive for adults and tough for little ones to remove. What started as a single product quickly became a platform for designing baby essentials that feel elevated, functional, and thoughtfully engineered. Every Babynetic product is made with premium materials, safety-first standards, and real life in mind. From platinum-cured silicone that meets LFGB standards to ultra-soft Peruvian Pima cotton in our magnetic footies, each detail is intentional. Babynetic is designed by parents, built with intention, and created to simplify everyday moments. We partner with retailers who value quality, innovation, and products families reach for again and again. xo Ashley & JennyRead their story