About Holdi

Built by parents. Backed by peace of mind. Holdi was founded with a clear mission: to help parents feel confident while giving their kids the freedom to explore. Founded by a former Navy pilot and father of two young boys, Holdi was created to give parents a simpler way to stay connected with their kids—without the stress of apps, subscriptions, or complicated tech. Grounded in real-world experience and built for everyday family life, Holdi is all about making safety effortless. Holdi creates smart, Apple Find My-compatible trackers designed specifically for families. With no apps, no subscriptions, and no extra setup, each Holdi product makes location tracking as seamless as pairing with Bluetooth. From wristbands to keychains, Holdi devices are made with kid-friendly materials, built to handle real life, and discreet enough for any age. Every unit is assembled in the USA with care—because parents deserve products they can trust. Holdi empowers families to feel secure while kids stay curious. Whether it’s a school day, beach trip, or a summer at camp, Holdi helps keep what matters most within reach. What started as a personal mission to protect two little boys has grown into a community of families who value simplicity, security, and peace of mind. Whether you're a first-time parent or a seasoned caregiver, we're here to help you feel confident every step of the way. Welcome to the Holdi family.Read their story