About EtPic

The Caribbean has produced some of the world's greatest athletes: Sprinters, Distance runners, Champions! And the big brands? They show up after the win. You get the brand name deal when you cross the finish line first. Nobody shows up when you're struggling. Nobody is there before the victory lap. We lived that, and wanted to change the journey. So we built the brand we never had. EtPic is a Florida-based, Caribbean-owned and inspired running shoe brand built for the ones who moves with purpose, carries their culture with pride, and doesn't wait for permission to belong in the sport. We are not chasing the big three. We are the alternative for people who never felt seen by them. Our debut shoe, the EtPicONE, is a performance daily trainer built for warm climates — lightweight, breathable, and designed with an insole rooted in Caribbean natural tradition and a patent pending insole built to fight odors. Four colorways. Zero compromises!Read their story