About Local 401

Local 401 was born from sand, salt and soul of a small beach town. Growing up here means more than just knowing the tides or where the best surf breaks- it's about community, tradition and the pride that comes with being a true local. For us "401" isn't just an area code, it's a badge of honor. It's the early mornings spent on water summers that never seem long enough, and there kind of friendships that feel like family. Local 401 is more than clothing- it's a lifestyle. Every piece we create is inspired by the rhythm of coastal living and the pride we carry for our roots. Whether you were born and raised here or you've come to love it as your own, wearing Local 401 is a way of saying: this is where I belong. Because being local isn't just about where you live-it's about the way you live. Read their story