About TOMMY POPCORN

Tommy Popcorn isn’t just a snack – it’s a story. Born from the imagination of a 1950s Brooklyn character, Tommy, we’ve created a cinematic snack brand that lives as much in your customers’ imagination as it does on their shelves. Through him, we’ve built a universe that’s bold, nostalgic, and full of flavour – from product names to packaging design – yet Tommy himself always stays just out of sight, leaving space for mystery. We felt popcorn had been left behind, stuck in the “cinema snack” category, either overly sweet or blandly healthy. We wanted to elevate it: give it personality, wrap it in culture, and bring theatre back to the shelf. By merging 1950s New York nostalgia with gourmet innovation, we’ve created something timeless yet fresh. Our current line-up includes: Sweet Cinnamon (Cinnamon Toast Crunch nostalgia), Iconic Caramel (silky, classic with sea salt), Golden Irish (infused with Irish Whiskey), Empire State (a New York cheese slice reimagined), and Mallow Magic (Lucky Charms marshmallow joy). Retailers love us because we’re cinematic and instantly giftable – packaging that turns heads, flavours that spark conversations, and a story that keeps customers coming back.Read their story