About BAD BAD

I'm Sarah Foster the founder, designer, and Chief Foul Mouth of BAD BAD. I started this brand in 2013, on my living room floor in my beach-side 450 square foot apartment in Mission Beach, San Diego, California. I wanted to make and wear everyday pieces that reminded me of my power and abilities as an individual and during a time where history is truly being made by women globally. My designs are an extension of the style I love: simple, timeless, and authentic. Each design is created to inspire and empower women to go after what they want. We all have the power inside us to stay focused, even when it seems difficult. Women who push past fear and go after their dreams are powerful people. I want women to leave their legacy, period.Read their story