About Painting the Southwest

Elizabeth Beier is a painter, designer and business owner based in Albuquerque, New Mexico, and founder of Painting the Southwest. Her work stems from a spiritual practice of witchcraft / magic / modern Paganism, from a distinctly Southwestern point of view. Elizabeth combines her traditional fine art skills with sharp product sensibilities to create oracle cards, posters, prints greeting cards. With her painting station, editing software, and inkjet printer all in her home studio, she is able to iterate based on what customers love best. Painting the Southwest is a New Mexico True Certified business, a designation of the New Mexico Tourism Department that means her work is locally made and high quality. As a witch, Beier has a focus on nature, the four elements, plants, and the night sky that is sure to appeal to lovers of the metaphysical. But what makes it different is that it's also rooted in her adventures and experiences in the Southwest, so it is also grounded in the real. People either visiting or living in the Southwest, or who love the Southwest from afar, will be drawn to the magic of her work. Read their story